As the new post-pandemic normal settles in and people adapt to a context of uncertainty, constant adversities, and pessimism, we are moving away from a moment in which consumers expected brands to rise up to society's challenges and into one when they’re demanding genuine allyship from businesses.

Gen Zers' gym membership is soaring in the US, as teens seek spaces to exercise. With membership levels holding strong post-COVID-19, it’s clear that younger cohorts want to stay fit, with brands having the opportunity to tailor products and offerings for teens who prioritize fitness and wellness.

Young aspiring side hustlers are learning the ropes of the vending machine trade from entrepreneurial influencers on YouTube. As Gen Zers seek career opportunities in precarious times, they're looking to digital platforms not only as a potential job but for self-starting career advice.

The term ‘snowflake’ is often used to diminish young people’s ability to handle adversity, but are Gen Yers and Zers really less emotionally resilient than older cohorts? Canvas8 spoke to three experts to understand the importance of negative emotions in developing effective coping methods.

Schools may be back in session in many countries, but how has the disruption caused by COVID-19 impacted the future of education? Canvas8 spoke to Valerie Hannon, the co-author of Thrive: The Purpose of Schools in a Changing World, about why schools need to rethink what we learn for.