Interest in female sports is on the rise – the growing number of female sporting leagues and teams is a testament to that. In a largely male-dominated landscape, TOGETHXR is putting the spotlight on female athletes, paving the way for the next generation of sports fans to find role models in women.

A subscription-based platform catering to those interested in women’s sport, Glorious is exploring all aspects of female athleticism, with a high production value and content that spans niche and popular interests. It’s tapping into a seldom-served part of the market: lovers of women’s sport.

Imagery of women exercising skews white, young, and slim, and the unrealistic depictions can contribute to some women feeling excluded and intimidated. Sports England has released an inclusive image bank to diversify representations of women doing sport and encourage everyone to take part.

Sports fandom is changing rapidly as a new, younger audience looks beyond athletic prowess when picking which teams and stars to support. How is the NBA setting an example for how organisations can engage with social justice? And how might Gen Z’s expectations impact the future of the game?