Offering activations that focus on fun, safety, and engagement, beer brand Heineken has been working to boost its profile and engagement in Brazil. Amid changing drinking habits and a growing taste for premium and craft beer, the company is growing in popularity among Brazilians.

Once a niche drink option, the availability and appeal of natural wine is making it a popular choice. And a focus on natural winemaking – the oldest method in the book – has begun to revolutionize how young Americans are drinking. What’s behind this pivot and a return to tradition?

Britons have long valued pubs and bars for their sense of community, a place where regulars can see mates, have a beer, and catch up. But during social isolation, this isn't possible. BrewDog's virtual pub is looking to recreate this sense of connection and help people maintain normality.

Healthy fast-food chain Leon has announced that it will turn its shops into mini-supermarkets and launch a home-delivery service during the COVID-19 outbreak. Getting ready-made meals will be a welcome relief for those who are too time-pressed to cook and amid fears of empty supermarkets.