Signal16 Apr 2019
Instagram's Overheard LA hits print for Gen Y readers

Originally an Instagram channel for self-satirising LA urbanites, the viral account Overheard LA is now being released as a printed newspaper. By repurposing digital journalism and bringing back physical content, 'Overheard LA' is aimed at a Gen Y readership who crave limited editions.

Instagram's Overheard LA hits print for Gen Y readers