Signal26 Feb 2018
Adidas' 'Watch Me Create' ad humanises football heroes

Adidas Football has asked Luis Suarez, Paul Pogba, and Lionel Messi, to 'direct' their own films for its latest advertising campaign. This creative twist caters to a growing desire among sports fans for more authentic insights into the lives of their sporting heroes.

Adidas' 'Watch Me Create' ad humanises football heroes