Diane von Furstenberg, Ray-Ban and Oakley have all designed a line with Google Glass, and now Tory Burch has collaborated with Fitbit. Wearable tech has long been seen as ugly, but as devices become more akin to jewellery, is it becoming trendy?
People prefer wearable devices that are unobtrusive, fit into daily life and existing habits, and look stylish. But even if all these boxes are ticked, do they really want to wear technology on their wrists, faces and around their necks?
Ray-Ban and Oakley sunglasses will soon join the wearable tech trend. Their maker Luxottica has reached an agreement with Google to design and develop eyewear based on Google Glass. Will fashion and iconic status make wearable tech a hit?
Over 30% of people are interested in buying a smartwatch, but their unwieldy design and poor functionality have put many off. Motorola’s offering hopes to appeal to the masses with a conventional aesthetic and integration of Google Now. Could it finally normalise the smartwatch?
With half a billion wearable devices shipping in the next few years and going straight onto wrists, shoes, glasses and lapels, soon interacting with smart cities will seem as 'normal' as checking Facebook.