With the cost of living crisis worsening, Aussies are cutting back on discretionary spending and reviewing their streaming habits. As they seek value for money and reduce the number of services they subscribe to, how are they reevaluating which ones are worth keeping and which they don't need?
As the head of consumer and market insights at ING Australia, Matthew shares content and has conversations every day on Channel 7 to make complex financial topics more engaging and easier to understand for Australian families and businesses, helping them get ahead. After joining ING in 2016, Matthew spearheaded marketing and innovation departments before more recently leading the daily banking team.
Amanda D. Lotz is a professor of Communication Studies and Screen Arts and Cultures at the University of Michigan. Her research examines the operations of US television and the representation of gender on TV. She teaches courses about media industries and gender in media.
Dr Meg Elkins is a behavioural and applied economist with research interests in societal and cultural economics. Her research links economic impacts and how our information biases impact decision-making. Meg is a member of the Behavioural Business Lab and the Centre for International Development. She is a regular commentator for TV, radio, and print on behavioural issues and decision-making processes.
Ahaana Khosla is a seasoned trend forecaster, cultural strategist, and consumer behaviour specialist. With a keen eye for spotting nascent and emerging trends, she excels in deciphering the intricacies of changing consumer preferences. By leveraging her deep understanding of consumer psychology, she tailors bespoke strategies that help her clients anticipate and exceed their consumers' expectations. Although based in Dubai with a strong grasp on the Middle East market, her work spans all regions.
