How financial turmoil impacts Britons’ buying habits
14 Oct 2022
How financial turmoil impacts Britons’ buying habits

As the UK faces economic turmoil, many people are switching up their shopping habits – sometimes in ways that may affect their mental and financial wellbeing. So, what’s the best way for brands to support those struggling to make ends meet? How can they help with budgeting and bargain hunting?

Melanie Wright

Melanie Wright is an award-winning personal finance journalist and money editor at Rest Less, a community platform for over-50s. She covers anything and everything to do with money matters, from mortgages to pensions to savings and equity release. A regular commentator on television and radio, she has been interviewed on BBC Breakfast, BBC News, Channel Five News, ITN News, GMTV, and LBC Radio.

Lara Piras

Lara Piras is a copywriter, researcher, and brand strategist. Considered a youth culture expert, her vast industry knowledge comes from working with some of the industry’s best, including MTV, WGSN, Vogue UK, and Vogue US.