How are people embracing indulgence and getting messy with their food? What do consumers want from food brands to help with rising costs? Why is the appetite for plant-based products fluctuating? And how are drinks brands enticing people to engage with novel booze experiences?

Britons are eating significantly less fruit and veg than other nations, and government messaging encouraging people to eat more healthily simply isn't landing. With blanket approaches to healthy eating not working, innovative ways to encourage healthy eating habits could be the way forward.

Despite people craving indulgence, rising inflation is forcing many to spend less on non-essentials. In response, Domino’s campaign informs customers they can now buy their same quality pizza for half the price, enabling people to enjoy comfort foods at more affordable prices during tough times.

The average price of a pint has skyrocketed since the 2008 financial crash, exacerbated by Brexit, inflation, and the war in Ukraine. But what does the dawn of the £8 pint mean for the great British pub? And how will people socialise in the midst of a cost of living crisis?