How is a values-first approach changing luxury for conscious consumers? Why are people seeking exciting storytelling over brand legacy? Who are the luxury consumers keen to indicate their exquisite taste? And how are global luxury shoppers reshaping the face of HNW purchasing?

Price rises and tax increases have created a gloomy economic picture for Britons who are only just starting to feel the crippling impact of the increased costs of living. Now, they are on the hunt for ways to save money and brands that can help them score a much-needed bargain.

Selfridges is undertaking renovations, with plans to house a luxury hotel in its flagship store on London's Oxford Street. As the business aims to connect with customers, it’s offering greater access and a luxe experience for those who want more excitement and engagement from brands.

With Gen Zers looking to stay connected to streetwear culture at home, there are new opportunities for brands to create surprise and exclusivity. HEAT is a luxury mystery box that sells curated streetwear drops to those who want access to cult brands and the thrill of discovery.