Sam Conniff on how to embrace uncertainty
REPORT
21 Apr 2022
Sam Conniff on how to embrace uncertainty

The world is facing a series of crises – from the pandemic to the war in Ukraine – meaning life has become defined by uncertainty. People are craving stability, but there’s a possibility it will never arrive. With this in mind, Canvas8 spoke to Sam Conniff about how to navigate the unknown.

Sam Conniff

Sam Conniff is the creator of Uncertainty Experts, a unique hybrid of online learning, interactive documentary, and psychological intervention. He is the author of the international bestseller and "modern life bible" Be More Pirate. He is also the co-founder of youth-led creative network Livity, Digify Africa, and Don’t Panic, the original activist and Bafta-winning content studio. Sam has won awards including Entrepreneur of the Year, Agency of the Year, and the Queen's Award, and he turned down an MBE in 2020.

Avinash Akhal

Avinash Akhal is a behavioural analyst at Canvas8. He holds a Masters degree in Economics from the University of Manchester and formerly worked as a researcher at the Education Policy Institute. Outside of work, he is either crafting his boxing skills, listening to a podcast or losing money on the stock market.