People across the UK have leveraged various digital tools in lockdown to create elevated online shopping experiences, yielding opportunities for brands as the country reopens post-pandemic. Canvas8 polled 1,100 Britons and spoke to eight individuals to explore this topic in depth.

The Alibaba-owned Freshippo supermarkets are transforming the grocery shopping experience in China into one that’s truly seamless and omnichannel. In doing so, these stores are responding to the changing habits and expectations of post-pandemic Chinese grocery shoppers.

Online payment company Stripe has become the US' most valuable start-up after its latest round of funding. With people’s purchasing habits drastically changed due to the pandemic, this behavioural shift is being reflected through large investments in online payment platforms and tools.

Gen Z hypebeasts have been a driving force behind the popularity of ‘buy now, pay later’ schemes and luxury mystery boxes. But why exactly are these services so appealing to the young and affluent? And how can brands adapt their offerings to attract these shoppers in a crowded online marketplace?