Why a new era of audio is coming
30 Mar 2021
Why a new era of audio is coming

Limited real-life interactions in lockdown have led many people to seek out online communications that allow for deeper, more intimate connections. Audio offers a welcome break from screen-based social media, but how can brands best harness this medium to stand out?

Roger Nairn

Roger Nairn is the CEO of JAR Audio. He has experience managing client relationships and building brands for world-famous agencies DDB and Cossette. His clients have included Netflix, Expedia, Lululemon, Walmart, Nordstrom, Lamborghini, Cineplex, and Four Seasons, among others.

Semhar Negassa

Semhar Negassa has been on Clubhouse since November 2020 and moderates the Welcome to the Clubhouse room that runs daily, with attendees reaching into the thousands.

Natascha Nanji

Natascha Nanji is an artist and writer with a background in Anthropology and Fine Art. She contributes to art journals, museums and tech agencies and works with arts organisations to enhance their digital systems and communications. Natascha studied cultural criticism at the Royal College of Art and is co-editor/publisher of LAY IT ON THICK, a literary magazine orbiting themes around desire and erotics.