The COVID-19 pandemic has fundamentally altered the nature of daily life, from postponing major events and shutting down entire industries to restricting the movement of billions worldwide. Canvas8 spoke to 19 people to understand how they’re coping with and adapting to these changes.
Lottie Hanwell is a behavioural analyst at Canvas8. She has a degree in English Literature and Spanish, and spends a lot of time thinking, researching and writing about developments in society and culture. On her weekends, she likes to run, read and make a mess in the kitchen.
With many Americans facing long stretches of time indoors during the COVID-19 outbreak, they’re turning to technology to keep them healthy, connected, and entertained. How are digital fitness brands and platforms and virtual trainers helping people in lockdown to stay physically active?
The spread of COVID-19 has seen people frantically stock their cupboards and freezers, with empty supermarket shelves a common sight worldwide. Canvas8 spoke to Dr. Leonard Lee, a marketing professor at the National University of Singapore, to understand the human needs that fuel panic-buying.
The COVID-19 pandemic caused people around the world to suddenly and drastically alter their everyday habits, but what will the lasting impact be? Canvas8 spoke to three experts to explore the long-term implications of the crisis on how we spend, socialise, and stay healthy.
During COVID-19 lockdown in France, some brands are offering their services for free to help allay the stress and boredom of being quarantined. With media companies suffering from low trust ratings, this display of good-will could build more positive relationships with the public.