Panos Dimitropoulos is the cultural practice lead for Asia and developing markets at Kantar Consulting. Currently based in Shanghai, he has successfully led brand strategy and expression, communications localisation, content optimisation, and innovation projects for major brands including Disney, Audi, L'Oréal, Lindt, IHG, Haier, Coca-Cola, and Diageo.

Babette is an award-winning journalist who has worked at some of the most influential fashion and style publications in Asia and Europe including Vogue China, Prestige and Design Anthology. She was the Editor of S Style Magazine, which is published by Macau’s Sands Casino, and wrote fashion and beauty columns at China Daily. Babette speaks, reads and writes Mandarin Chinese.

She is a fashion academic, currently a PhD candidate at the London College of Fashion writing her dissertation on fashion, gender and identity in China and presents her academic research at conferences worldwide and guest lectures at universities around the globe. Babette is a brand consultant and strategist working with a wide array of clients internationally, specifically advising on the Chinese fashion industry. She is also a menswear and womenswear stylist.

Felicia Schwartz is a cultural insight specialist with 14 years of experience in the Greater China region. She has worked widely across consumer goods as well as retail, luxury, and technology. An advertising veteran, Felicia is passionate about people and what motivates them, hence a career in strategic planning and consumer insights. She has researched Chinese women, children, young adults, and men for clients like L'Oreal, Ferrero, Nestle, and Maserati, and delivered cultural business skills to the DIT, EDF Energy, and Jaguar Land Rover.