What’s driving people towards private messaging apps? How should brands communicate in a polarised cultural climate? Are bots on the verge of mainstream acceptance? In this part of the 2019 Expert Outlook, we speak to three experts about what’s changing in the way people interact globally.
- Sector
- Location Global
Dr. Pamela Rutledge is the director of the Media Psychology Research Center, a non-profit dedicated to research, assessment, and development of media technologies based on positive and cognitive psychology.
Nancy Baym is a principal researcher at Microsoft Research, where she studies how people, audiences and workers understand and use communication technologies in their everyday relationships. She is the author of ‘Personal Connections in the Digital Age’ and ‘Internet Inquiry: Conversations about Method’.
Simon Wadsworth is the managing director of Igniyte, a reputation management company that helps brands maintain a positive presence online. An authority on digital marketing, he’s known for his ability to design effective and long-term solutions to issues faced by global organisations in today’s digital age.
Rachel Ousley is Associate Insight Director at Canvas8, which specialises in behavioural insights and consumer research. A San Francisco native, she worked in communications before getting her Masters in Social Cognition from UCL. Outside of work, she loves live music, learning about true crime, and drinking good wine.
