Even though Indian men have been known to sport kohl-rimmed eyes and henna at weddings, the idea of wearing make-up in everyday life is still frowned upon in wider society. How is blogger and influencer Siddharth Batra helping to change this outdated norm and normalise male beauty?

The beauty sector has evolved from an aspirational pursuit of perfection, to celebrating uniqueness and encompassing health and wellness. But as Gen Zers expect the products they buy to align with their values, beauty brands are having to go deeper below the surface to engage them.

Recognising a gap in the make-up and skincare market for women aged 35 to 55, Trinny Woodall wanted to create an offering that addresses their needs. D2C start-up Trinny London is building an enthusiastic community of fans that love Woodall’s personalised, inclusive approach.

Calvin Klein’s campaign #ProudInMyCalvins showcases the personal journeys of people from the queer and trans community. Highlighting the importance of LGBTQ+ representation, the campaign tells the poignant stories of people and their journey to self-realization and acceptance.