Latinx Americans constitute one of the fastest-growing ethnic demographics in the US, yet their presence in mainstream media is severely lacking. How are digital channels helping to address this under-representation? And what do broadcasters and brands need to know about these audiences?

Major media companies have ramped up production of kid-focused news products that speak to children on their level. Gen Alphas are known for their activist participation and their proficiency to absorb complex information from the digital world, creating room for brands to educate in this space.

Streaming services boomed during COVID-19 as people sought at-home entertainment to stave off boredom. Disney+ emerged as one of the biggest winners of 2020, but what does its success reveal about the future of viewing? And how do people want to engage with film and TV moving forward?

Created for young children with learning and communication difficulties, Something Special is wildly popular with Gen Alpha kids of all abilities. It not only provides entertainment and education but also helps to shape their views and expectations of inclusivity in the world around them.