Following the company’s debut in December 2020 with $50 hand-rolled joints, Monogram, the luxury cannabis brand launched by Jay-Z, has unveiled an awareness campaign that seeks to call attention to the hypocrisy inherent in the drug policies and regulations across the US.
The legalization of marijuana in Canada and several US states has sparked a boom in ‘canna-tourism’. However, restrictions on where people can light up are making it difficult for visitors to partake. PotRentals caters to this crowd with a collection of weed-friendly accommodations and experiences.
With the upturn in marijuana legalisation in many Western countries, attitudes towards the substance are changing. As Gen Z sees it edging into acceptance, the cohort with big-time spending power is increasingly turning to cannabis as an attractive alternative to alcohol.
With a slick, minimal aesthetic, MedMen’s approach to selling marijuana has drawn comparisons to mega-brands Apple and Starbucks. By creating a welcoming brick-and-mortar space, it’s hoping to normalize cannabis use – not just for stoners and those who need it medically, but for the masses.
As the stigma surrounding marijuana steadily diminishes, more older Americans are considering the benefits of the drug for both therapeutic and recreational purposes. Through its cannabis-infused edibles, Wana Brands provides them with an accessible and reliable way to experiment.