Britons are feeling increasingly passionate about reducing their food waste footprint and buying from more ethical brands. Community-focussed app Too Good To Go is helping diners eat in a more sustainable way, connecting them with popular restaurants and cafes that want to shift their leftovers.
Finnish supermarket chain S-market has launched its ‘Happy Hour’, when prices are slashed on food nearing its expiry date. By giving people a tight time frame to rescue food from being tossed in the bin, S-market is turning an eco-friendly act into an adrenaline rush.
Eating alone used to be a sad affair. But thanks to Britons getting more comfortable with their own company and an uptick in solo-dining restaurants and single-serving cooking approaches, dining by yourself is now de rigueur. So how can brands tap into the food and drink ‘aloneness economy’?
More than ten million Britons are underserved by healthy and affordable food outlets. They live in what are known as food deserts, whether in housing estates or rural areas, and socioeconomic factors mean it’s the poorest that are hit the worst. How can brands better cater to these areas?
Kitche, an app that turns leftovers into recipe suggestions, has been launched to help people curb their food waste. Increasingly conscious of the negative impact food waste has on the environment, people are turning to tech for innovative and convenient ways to consume more sustainably.