Mac n’ Cheetos: a cheesy Frankenfood sensation
Mac n’ Cheetos: a cheesy Frankenfood sensation

In the US, the fast food industry is under an unprecedented amount of pressure from fast casual chains and increasingly health-conscious consumption. How has Burger King’s Mac n’ Cheetos – a Frankenfood snack of fried cheese sticks dusted in Cheetos flavouring – gained success in this tough market?