After years of speculation, Amazon finally announced the Fire Phone in June 2014, featuring stereoscopic glasses-free 3D. Its biggest talking point was Firefly – a visual and audio 'Shazam' that lets you buy whatever you scan directly from Amazon. But do people really want this?
With the spread of technology, companies are exploring the ways household chores can be made more bearable. Amazon is appealing to grocery-hating mothers everywhere with Amazon Dash – the kitchen assistant intended to do for the shopping list what Kindle did for the e-book.
No stranger to innovation, Amazon has announced its debut onto the smartphone market. The Fire Phone undercuts Apple's iPhone considerably, and offers the best of Amazon's online services in the palm of your hand. But will it be able to compete in such an oversaturated market?
With a strong focus on community collaboration, Motorola’s Project Ara is open to third-party developers – so everyone has a say in what their phone does, how it looks and how much it costs. But will a Lego-like smartphone appeal to everyone?
Men's clothing store Hointer is out to revolutionise retail. Founded by a senior ex-Amazon employee, it combines the best of physical and digital in a customer-centric real-world experience that's as fast and efficient as buying online.