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How are Boomers managing to care for both their children and their parents? Why does divorce seem less daunting than in the past? And what are they doing to keep up with their tech-savvy grandkids?
Mum and dad’s grasp of tech may normally be the punchline to a joke, but research suggests that Boomers’ uptake of new gadgets – and therefore their spend – is outstripping other generations.
In a reflection of a societal shift in family dynamics, Boomers are feeling able to get out of stale or no longer passionate relationships and find the right person for the time they have left.
Having experienced numerous economic downturns as adults, with some growing up in the austerity of WWII, Boomers have developed frugal habits that should keep them financially secure in retirement.
With their children ‘failing to launch’ and their own elderly parents facing up to the cost of later life medical care, it’s fallen to this ‘sandwich generation’ to potentially take care for both.