How are Boomers harnessing technology to maintain their social lives? Why are they choosing to work well past the usual retirement age? And what kind of healthcare do they want as they get older?
Though some might initially have sneered at the social aspects of digital technologies, many Boomers have come to see them as lifelines to their communities as they’ve grown older.
Long before the world had Millennial burnout, it had Boomer workaholics. And while they’re no longer the largest generation in the labour force, they’re still going strong in 2020.
As young adults, Boomers broke through glass ceilings and redefined activism. Nowadays, many remain open to innovation, unafraid to veer off the beaten path in search of the best options.
By 2030, almost all Boomers will be over the age of 65 – but they’re unlikely to be wasting away. Having always lived life on their own terms, they’re taking a proactive approach to healthcare.
