Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • In what ways are e-wallets reshaping spending habits?
  • In what ways are e-wallets reshaping spending habits?
    Kamaji Ogino (2020) ©

How digital payments are changing bargain hunting

Digital wallets were gaining ground well before COVID-19 struck, but the pandemic accelerated their uptake as people prioritized contactless transactions. As well as offering a more hygienic way to make purchases, how might these tools enable Americans to make the most of their money?

Location United States

Oscar Wilde famously wrote that “people know the price of everything and the value of nothing.” [1] Of course, price is one of the primary considerations when making a purchase, and people have long sought ways to get the most bang for their buck. With purse strings tightening for many due to the pandemic, the hunt for bargains will likely increase. Indeed, 30% of Americans surveyed by WalletHub in early 2021 cited ‘money concerns’ as their main source of stress, overtaking COVID-19 and hinting at how price tags will heavily influence shopping habits for at least the ...



  • Gender savings gap widened by pandemic

    Gender savings gap widened by pandemic

    One silver lining of the pandemic has been people’s ability to save more money. Yet, research shows this opportunity has been imbalanced, with men in the UK saving twice as much as women. As people look to regain stability post-pandemic, brands could tailor support to those who need it most.

  • Article image

    Kontist: the bank account designed for freelancers

    German digital bank Kontist offers automated bookkeeping, integrated tax consulting, and expert support. Its main target market? Freelancers. As more and more young people turn to self-employment, the disruptor neobank is offering financial literacy and control to young German earners.

  • Article image

    Why are Gen Alphas becoming creative entrepreneurs?

    It’s boom time for screen time as Gen Alphas and younger Zers start leveraging the earning opportunities of online play. Yet while they may be more financially autonomous, they may not necessarily have adequate education around money management. So, how can parents and brands help them?

  • Article image

    Why everyday spenders are investing in the future

    The outbreak of COVID-19 in America dramatically reshaped everyday financial habits – from causing a sharp drop in commute-based spending to leading some people to splurge on their pets. But how might these sudden changes impact the ways Americans spend and save in the long term?