Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • How has the pandemic made motherhood even harder?
  • How has the pandemic made motherhood even harder?
    Ketut Subiyanto (2020) ©

How COVID-19 has added to the ‘motherhood penalty’

The COVID-19 pandemic has seen women dropping out (or being forced out) of the workforce in record numbers. What are the reasons behind this shift and how might they affect gender equality in the long run? Additionally, how can brands support mothers as they strive to find success and balance?

Location United States

For women in the US, COVID-19 has created a multi-layered crisis – one that goes beyond their physical wellbeing to affect their mental and financial health in a disproportionate way. As reported by the National Women’s Law Center, women accounted for 56% of job losses between February and May 2020, with the 13.9% unemployment rate (compared to 11.6% for men) far exceeding the highest rate recorded during the Great Recession. [1]

A lack of childcare assistance has been a major factor as many mothers have been left struggling to juggle their careers and domestic responsibilities. The ...



  • Article image Awaken: long-term diversity commitment

    The company Awaken aims to create a compassionate space for uncomfortable workplace conversations. Running thought-provoking workshops around inclusion and social justice, its principles are built on long-term commitment to DEI, rather than knee-jerk reaction initiatives.

  • Article image Dr. Robin DiAngelo on confronting White fragility in the workplace

    Many workplaces are beginning to confront the societal structures that perpetuate systemic racism but it’s just the start of a long conversation. Canvas8 spoke to Dr. Robin DiAngelo, author of White Fragility, to understand why it’s important to have uncomfortable discussions about race.

  • Article image What stops women from saving for retirement?

    The financial inequalities faced by women in America aren’t limited to a pay gap. Traditional gender expectations and a lack of tailored services mean that they’re also less prepared for retirement than men. So, how can women be encouraged to build a nest egg as they move through life?

  • Article image How are working moms shaking up the system?

    The soccer mom cliché couldn’t feel more dated. These days, American moms are more likely to be breadwinners than pitchside cheerleaders. But a new era for moms doesn’t mean businesses have adapted, so they’re making new realities instead. How are moms taking control – and are brands keeping up?