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  • What does it mean to be an Australian in 2020?
  • What does it mean to be an Australian in 2020?
    Andreas Dress (2019) ©

Australia Snapshot: climate-anxious and losing trust

What’s driving a mini-exodus from capitals to regional cities? Why are young people keen to axe Australia Day? And who are the winners and losers in the gig working revolution? This Cultural Snapshot uses local stats and case studies to explore the behavioural norms shared by Australians in 2020.

Location Australia

Culture is notoriously difficult to define. You might know culture when you see it, but could you describe it? For us, culture means the behavioural norms shared by a group of people – the things that are learned socially, rather than inherited genetically. So, culture doesn’t drive the desire to eat, but it plays a big part in determining what food you choose.

It’s also constantly on the move. Some aspects of it move faster than others. Anthropologist Grant McCracken divides it into ‘fast’ and ‘slow’. Slow culture shifts over centuries, while fast culture can change in ...



  • Article image Tripfuser: Bubble-based Adventure for travellers

    The travel industry has been hit hard by the COVID-19 pandemic, with many people simply not allowed to travel, and others choosing not to. For Australian brand Tripfuser, this presented an opportunity to innovate and meet people’s travel lust with a bubble-based strategy.

  • Article image How COVID-19 is switching up Aussie drinking habits

    From the way they buy their alcohol to the quantities in which they consume it, Australians’ drinking preferences are evolving. As COVID-19 re-shapes the behavioural landscape both temporarily and in the longer term, how can Aussies’ desires be better fulfilled in the moment and beyond?

  • Article image SPACETALK: safe smartwatches for kids

    Smartphone ownership among children in Australia is on the up. For parents who might not want to give their kids access to the internet via a phone, they’re turning to SPACETALK – a semi-smartwatch that keeps families connected, without social media, the internet, or unauthorised calls.

  • Article image How has COVID-19 impacted Aussie gaming habits?

    Given that the best thing people can do to flatten the COVID-19 curve is stay inside, interest in video gaming has understandably surged, becoming an essential activity to avoid boredom and maintain mental health. How has the pandemic changed the way Aussies view this escapist hobby?