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  • What’s making Americans tune in to online streaming?
  • What’s making Americans tune in to online streaming?
    Daniel Mitev (2019) ©
VOX POP

Why do Americans stream shows and movies online?

Netflix and chill may constitute the modern date night, but what do Americans really think about streaming services? As online content and streaming platforms become the norm, Canvas8 polled 2,182 Americans and spoke to eight people to discover what they do and don’t like about streaming services.

Location United States

Scope
Netflix made history in 2020 with 24 Oscar nominations, the first time a streaming service has earned more Academy Award nominations than any studio. [1] Even though Netflix only ended up winning two Oscars, the accolades illustrate the changing output of streaming services and the role they play in popular culture – these platforms has become behemoth creators with sizeable creative clout. In fact, the most-streamed show of 2019 was Netflix’s Lucifer, followed by Stranger Things and the controversial 13 Reasons Why[2]

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