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  • How will people make themselves heard in 2020?
  • How will people make themselves heard in 2020?
    Mariano Nocetti (2019) ©
REPORT

Expert Outlook 2020: Hear Me!

How are climate concerns impacting everyday decisions? Why is honest discussion essential to breaking down old stigmas? And what actions are people taking to live up to their values? The 2020 Expert Outlook features 42 members of the Canvas8 Network on what to expect in the year ahead.

Location Global

Scope
“Disquiet in people’s lives is leading to anything but quiet in streets and city squares,” said António Guterres, the UN Secretary-General, in October 2019. “It is clear that there is a growing deficit of trust between people and political establishments, and rising threats to the social contract... Even where people are not protesting, they are hurting and want to be heard.”

‘Do better’ was the rallying cry of 2019, whether that related to tackling gender inequality and climate change or expressing dissatisfaction with political leaders and calling for economic reform. And it’s not just policy-makers and institutions ...

Canvas8

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    2020 Expert Outlook on Technology

    How will robotic companions provide physical and emotional support? Could hands-free devices replace smartphones? And what are people doing to manage digital overload? In this part of the 2020 Expert Outlook, we speak to three experts about how innovation and distrust are shaping tech usage.

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    2020 Expert Outlook on Shopping

    Why is the human touch still needed in stores? How are brick-and-mortar outlets championing sustainability? And what role will voice tech play in browsing and buying? In this part of the 2020 Expert Outlook, we speak to three experts about the factors affecting how we shop online and IRL.

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    2020 Expert Outlook on Money

    Are people growing bored of fintech services? How is an abundance of banking choices hindering decisions? And what money taboos are people desperate to break? In this chapter of the 2020 Expert Outlook, we speak to three experts about people’s desire for ease and openness in finance.

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    2020 Expert Outlook on Media and Entertainment

    Will Disney+ steal Netflix’s throne? How do water-cooler moments impact platform choices? Are podcasts a threat to radio? And will shorter content reshape streaming habits? In this part of the 2020 Expert Outlook, we speak to four experts about how people are being informed and entertained.

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    2020 Expert Outlook on Luxury

    How is streetwear changing the world of fashion? Why are people gravitating towards pre-owned luxe? And what’s compelling brands to get creative with influencers? In this part of the 2020 Expert Outlook, we speak to three experts about the evolving shopping habits of high-end consumers.

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    2020 Expert Outlook on Travel and Leisure

    What does a ‘transformational experience’ entail? How do hobbies and passions fit into travel plans? And will climate concerns make sustainable trips the norm? In this part of the 2020 Expert Outlook, we speak to three experts about how personal values are influencing leisure and travel choices.

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    2020 Expert Outlook on Home and Relationships

    Why are people losing faith in dating apps? How is interior design going green? And what’s behind the explosion of gender reveal parties? In this part of the 2020 Expert Outlook, we speak to three experts about how cultural, social, and political movements are shaping our homes and relationships.

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    2020 Expert Outlook on Health and Fitness

    Why do healthcare teams and patients need better ways to communicate? How is exercise entering the home? And what’s the impact of open discussions around menstrual health? In this part of the 2020 Expert Outlook, we speak to three experts about the ways people are taking care of themselves.

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    2020 Expert Outlook on Getting Around

    How might public transport networks work alongside mobility apps? Will ‘slow travel’ reach the mainstream? And what would make transit systems more female-friendly? In this part of the 2020 Expert Outlook, we speak to three experts about the various factors impacting the ways we get around.

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    2020 Expert Outlook on Eating and Drinking

    Why are people knocking back RTD cocktails? How are eco concerns impacting consumption habits? And what role will tech play in shaping the future of food? In this part of the 2020 Expert Outlook, we speak to three experts about how inclusivity and sustainability are affecting eating and drinking.

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    2020 Expert Outlook on Communications

    Is Facebook ‘over’? How can brands avoid accusations of woke-washing? What does the future of podcasts look like? And how are we becoming more mindful of our social media usage? In this part of the 2020 Expert Outlook, we speak to four experts about how people are interacting globally.

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    2020 Expert Outlook on Citizenship

    How are brands convincing people that their CR efforts are genuine? Is a plastic revolution on the horizon? And what are the benefits of community energy schemes? In this part of the 2020 Expert Outlook, we speak to three experts about how citizen-led initiatives are driving societal change.

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    2020 Expert Outlook on Careers

    How are employees behaving like consumers at work? Why is career advice missing the mark for young people? And can apprenticeships compete with universities? In this part of the 2020 Expert Outlook, we speak to three experts about the demands reshaping the job and education landscape.

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    2020 Expert Outlook on Beauty

    How is a lack of time impacting make-up routines? Will progressive masculinity rewrite the industry? And how is clean beauty getting a colorful makeover? In this part of the 2020 Expert Outlook, we speak to three experts about how people are rejecting old rules and forging new beauty narratives.

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    CURSEDIN: empowering underdogs through memes

    CursedIN, a Santiago-based Instagram account for high-school students, is being hailed for its role in initiating a national movement for equality in Chile. All it took was video footage of a seemingly trivial act of civil disobedience set to ska music to create a path to a new constitution.

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    63red: creating community in a polarized landscape

    The divide in America’s political landscape has many feeling uneasy about their place in society, and media companies are tapping into this uncertainty to foster a sense of community. Among them is 63red, a platform for conservatives to find news and brands that reflect their worldview.