With a plethora of digital services available to enjoy, people are spoilt for choice. Given this, how can digital platforms harness behavioural science to better promote loyalty? Canvas8 spoke to Milena Bursztyn, MBA candidate at the Chicago Booth School of Business, to find out.

On the train, in the bath, even on the loo – streaming services let people consume TV whenever, wherever. But are we engaged as we race through a series in two or three sittings? Canvas8 spoke to Dr. Sarah E. Erickson to understand how binge-watching is changing our relationship with media.

The digital music streaming sector is dominated by three big brands, but new kid on the block Deezer is looking to offer consumers a very different proposition. How? It curates playlists using humans rather than algorithms, offering a more personal experience.

Will Disney+ steal Netflix’s throne? How do water-cooler moments impact platform choices? Are podcasts a threat to radio? And will shorter content reshape streaming habits? In this part of the 2020 Expert Outlook, we speak to four experts about how people are being informed and entertained.