Rather than going under the knife to enhance and preserve their looks, many Britons are now opting for non-invasive treatments to lift, brighten, and tighten, ranging from Botox injections to microblading. Canvas8 spoke to eight people about which tweakments they would consider and why.

Cosmetic surgery is entering a new era as people seek to take greater ownership of their bodies. Fuelled by the openness of celebrities regarding their own treatments, they’re researching both invasive and non-invasive procedures that can augment their aesthetics to be social media-ready.

Social media platforms hold phenomenal power within beauty, but their impact goes far beyond simple make-up and skincare. From non-invasive ‘tweakments’ to intensive plastic surgery, digital influencers are promoting more permanent aesthetic changes to achieve an Insta-ready appearance.

In the age of quick-fix beauty, the market for cosmetic dentistry is growing as people seek the perfect smile for selfies. But a fear of dentists and questionable home treatments may be contributing to a decline in basic oral care. As modern dentistry faces a dilemma, how can brands help?