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  • Online bed linen store Brooklinen has launched a pop-up store in NYC
  • Online bed linen store Brooklinen has launched a pop-up store in NYC
    Brooklinen | Facebook (2016) ©
CASE STUDY

Brooklinen: taking a digital brand to the people

Brooklinen has launched a 2,000-square-foot pop-up shop in New York City's SoHo shopping district, bringing its digital brand to a brick-and-mortar site for the first time. Pop-up shops help e-commerce companies promote their brands, foster loyalty, increase sales and provide a physical experience for shoppers.

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