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  • Why is diversity in film so important?
  • Why is diversity in film so important?
    Crazy Rich Asians (2018) ©
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Crazy Rich Asians: paving the way for diverse tales in film

As the first Hollywood movie to feature an all-Asian cast in 25 years – and the most successful rom-com in nearly a decade – Crazy Rich Asians has been heralded as a potential game-changer for the industry. How is a film about one-percenters in Singapore promoting more diverse pop culture?

Location United States

Scope
As the first Hollywood movie to feature an all-Asian cast since 1993’s Joy Luck Club, Crazy Rich Asians has been heralded as a potential game-changer in an industry that has a poor track record on diversity – just 3.9% of characters in the top 800 films released between 2005 and 2015 were Asian or Asian-American. [1] It has become the highest-earning rom-com since 2009’s The Proposal, and while part of the film’s success is down to its cast and crowd-pleasing story, the unadulterated wealth porn on display also factors into its appeal, giving viewers a satisfying ...

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