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  • How can Reddit help people learn about the wider world?
  • How can Reddit help people learn about the wider world?
    Austin Distel (2018) ©
CASE STUDY

R/GlobalTalk: local news for an international audience

Mainstream media outlets tend to focus on domestic affairs and major international issues, neglecting much of what’s happening elsewhere in the world. Through r/GlobalTalk, Reddit users are shedding light on non-English speaking parts of the internet, bringing local stories to a global audience.

Location Global

Scope
Between 24-hour news, smartphones, and social media, the world is more connected than ever. But with so much information available, it’s natural that the most dramatic events or those with the most significance to domestic audiences are prioritised by national publications and broadcasters. For information on one’s immediate area, people are often left turning to local media outlets or groups on social platforms. The r/GlobalTalk subreddit positions itself between these two extremes as a source of local news – or “things people are talking about” – for an international audience. Having drawn more than 45,000 subscribers within a ...

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