Behavioural sciences can help us to improve organisations from the ground up, starting by looking at our own behaviours at work. Canvas8 spoke with economist Caroline Webb, author of How to Have a Good Day, about how behavioural sciences can help us to work smarter.
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Caroline Webb is CEO of Sevenshift, a firm that shows people how to use insights from behavioural science to improve their working life. Her book on that topic, How To Have A Good Day, is being published in 16 languages and more than 60 countries. She is also a senior advisor to McKinsey, where she was previously a partner.
Dr. Karen Correia da Silva is a Senior Behavioural Analyst at Canvas8, where she uses ethnography and semiotics to help brands to better understand people. As a diversity and inclusion scholar in media and organisational behaviour, Karen’s ten years of award-winning qualitative research and consultancy work has helped creatives, organisations, FTSE 100 companies, and public policymakers to work better, do better, and be better.
