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  • How can brands encourage us to book a holiday?
  • How can brands encourage us to book a holiday?
    Oscar Bonilla (2017) ©
REPORT

What gets people in the mood to book a holiday?

Online holiday bookings may offer convenience, but removing a physical travel agent can make the process overwhelming. Canvas8 sat down with Johann Rozario, e-commerce product owner at Booking.com to understand how behavioural science can be harnessed to give people a better experience.

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