When we think ‘stoner’, we rarely picture a female – but legalisation in the US is turning the tide on weed culture. An increasing number of women are now ‘out’ about their toking habit and some are getting into the industry, suggesting that when it comes to cannabis, the future might just be female.

Following its legalisation in selected US states, cannabis culture is losing much of its stigma – and beauty brands are one sector helping to give it a makeover. Tapping into the plant’s new image is Vertly, a line of cannabis lip balms which highlight marijuana's all-natural benefits.

What makes you feel beautiful? That’s what BareMinerals is asking customers for the launch of its new skin care line, Skinsorials. While most of the beauty industry continues to rely on anti-ageing slogans, the brand has won fans by promising healthy, revitalised skin regardless of age.

With recreational marijuana legal in four US states, foodie stoners no longer have to settle for home-made hash cakes. Now, they can enjoy ‘high cuisine’ from The Herbal Chef, who uses cannabis to give diners the gourmet munchies. Could this stoned supper club be the ultimate in immersive dining?