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    Them (2018) ©
CASE STUDY

Them: a queer publication for politics and lifestyle

As people grow more aware of the vast spectrum used to define gender and sexuality, there’s an expectation for the media to wise up and represent LGBTQ issues faithfully. With digital magazine Them, Condé Nast is giving queer voices a platform to talk about pop culture, politics and news.

Location United States

Scope
As people grow more aware of the vast spectrum used to define gender and sexuality, there’s an expectation for mainstream media outlets to similarly wise up and represent LGBTQ issues faithfully. With its digital magazine Them, Condé Nast “chronicles and celebrates the stories, people and voices that are emerging and inspiring all of us, ranging in topics from pop culture and style to politics and news, all through the lens of today’s LGBTQ community.” [1]

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