'Art All Around You' by Snapchat uses augmented reality to allow people to view famous pieces of art in 360, outside of traditional galleries. Beginning with Jeff Koons' Balloon Dog in specific locations around the world, Snapchat's AR innovation encourages people to engage with art.

Buying furniture can be stressful as you never really know how it’ll look until it’s in your house. Warsaw-based Tylko wants to change that, letting shoppers customise style and dimensions before visualising a piece of furniture at home using AR. Can this approach get armchairs rocking?

Pokémon Go accumulated 45 million daily players within a month of launching in 2016 – but that number fell to just five million one year later. Now, branded AR treasure hunt Snatch is hoping to keep mobile gamers in the UK hooked to their screens by adding real world prizes to the mix.

From Instagram to emojis, the power of visuals over words in offering immediacy and access is intensifying. Now, instead of opening up Google or asking Siri a question, Blippar lets you discover a wealth of info through your phone’s camera. But are people ready to give up text when they search?