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  • Charity is about much more than giving loose change
  • Charity is about much more than giving loose change
    Treefort Music Fest, Creative Commons (2017) ©
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How is the culture of charity changing?

From donating money at the click of a button to buying into a brand because it supports a shared personal cause, the way people interact with charities is changing. What societal shifts are driving this? And what do companies and charities need to do to stay connected and current?

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