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  • How can CBT keep cravings at bay?
  • How can CBT keep cravings at bay?
    Cameron Kirby (2016) ©
CASE STUDY

Quit Genius: ditching cigarettes with digital CBT

Changing social attitudes and a growing awareness of the negative health effects mean that smoking isn't cool anymore. Yet while 68% of smokers want to give up, just 3% manage to quit for good. Quit Genius is helping people break the habit by combining nicotine replacements with CBT via an app.

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