Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • What’s wrong appearing green?
  • What’s wrong appearing green?
    100% Campaign, Creative Commons (2016) ©
REPORT

Does ‘going green’ still have an image problem?

With nearly three-quarters of Gen Yers and 51% of Boomers willing to pay more for sustainable products, eco-friendly living is no longer a niche pursuit. Yet many people are downplaying their eco credentials with inconspicuous purchases. Why aren’t consumers keen to appear ‘green’?

Canvas8