Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • How can funerals be eco-friendly?
  • How can funerals be eco-friendly?
    WickedVT, Creative Commons (2016) ©
CASE STUDY

The Green Funeral Company: taking values to the grave

People often want the products they buy and services they use to reflect their values – and this desire extends beyond death. The Green Funeral Company offers alternative funerals for those who don’t want a stuffy, traditional affair, and helps people be eco-friendly even after they’ve passed away.

Location United Kingdom

Scope
“The heart of each funeral is people who know the person who died gathering around them and talking about what they meant to them, how they have influenced them for good or bad, one last time with love and honesty,” explains Claire Callender, co-founder of the Green Funeral Company. [1] People already shop, travel and eat according to their personal values, and this consumer behaviour is now extending beyond the grave with the emergence of eco-friendly funeral options that let individuals preserve the planet even after they’ve passed away.

 ----

...

Canvas8

Related

  • Article image What does ‘ethical’ mean to you?

    Whether they’re after free range eggs or fair trade fashion, 65% of Brits want brands to do good. But putting these beliefs into practice is no small feat; just 11% exclusively buy from ethical brands. Canvas8 sat down with 20 British men and women to find out what being ethical means to them.

  • Article image You’re killing me! The science of mortality

    It’s a fact; we’re getting old. By 2020, over-60s will outnumber under-5s for the first time. And as death looms, our fear of it does, too. Linda Court Salisbury and Gergana Y. Nenkov sit down with Canvas8 to explain how considering our own mortality can affect decision making in later life.

  • Article image Glia: buying products as ethical as you are

    Whether people identify as Christian, feminist or vegetarian, in a landscape that celebrates transparency, brands that share people's values tend to come out on top. Glia makes it even easier for people to find out which brands' morals mirror their own, meaning they'll never buy anything mindlessly again.

  • Article image How functional tourists are exploring life and death

    Going on holiday no longer means having a well-earned rest by the pool. Affordable flights mean people are travelling for all sorts of new reasons; to get a facelift, to work, to shop, to give birth, and even to die. The first in a two-part series looks at travel for medical reasons.