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  • Is there such a thing as too pretty?
  • Is there such a thing as too pretty?
    Lizhong, Creative Commons (2017) ©
Science

Too pretty? The science of aesthetics

People generally like pretty things, whether that’s a shiny Pink Lady apple or fancy fine china. But can products be too pretty? Canvas8 sat down with Freeman Wu, a doctoral candidate in marketing at Arizona State University, to find out why people don’t like to use aesthetically-pleasing items.