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  • The sound of silence isn’t always best for slumber
  • The sound of silence isn’t always best for slumber
    Hamza Butt, Creative Commons (2017) ©
CASE STUDY

Rain Rain: white noise for sleep hackers

One in three Americans report getting less than seven hours of rest each night, while 63% of Britons are unhappy with the amount of sleep they get – but could simply playing certain sounds improve sleep quality? The Rain Rain app promises to help you drift off with white noise and relaxing sounds.

Location North America / Northern Europe

Scope
Gwyneth Paltrow named ‘clean sleeping’ the biggest health trend for 2017, and although a good night’s rest may seem like an unconventional status symbol, it’s an understandable aspiration for those with frantic lifestyles. [1] Our drive for wellness and productivity has fuelled interest in sleep as the latest health behaviour to track, hack and optimise, and while the market for high-tech aids has exploded, at the lower end of the spectrum, could simply playing certain frequencies of sound improve your slumber?

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