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  • How harmful can restless nights really be?
  • How harmful can restless nights really be?
    Timothy Brown, Creative Commons (2013) ©

How can brands help us sleep better?

Since the industrial revolution, sleep has been compromised for the sake of productivity. But as studies reveal its importance to physical and mental health, companies are beginning to encourage better slumber. How are tech and medicine stepping in to repay our collective sleep debt?

Location Global

Fitful sleep is often seen as a sign of genius. The architect Buckminster Fuller, for example, preached the benefits of polyphasic sleep, favouring a short nap every three hours instead of uninterrupted slumber. But for the rest of us, sleep is crucial, affecting everything from the immune system to our moods to critical thinking.

“Sleep insufficiency may be caused by broad scale societal factors such as round-the-clock access to technology and work schedules,” reads a report from the Centers for Disease Control and Prevention. [1] As the cult of ‘busyness’ has people sacrificing bedtime for ...



  • Thrive Global wants workers to sleep better Thrive Global wants workers to sleep better

    Science suggests that the most productive thing you can do for your working day is go to bed. And media master Arianna Huffington is shouting this message from the rooftops in her bestseller-cum-business venture, Thrive Global. It’s looking to leverage sleep cycles in the name of higher productivity.

  • Article image Lunya: luxury pyjamas that improve your sleep

    The rise of athleisure has prompted brands to make comfortable clothing that’s fashionable as well as functional. Santa Monica-based Lunya is now shaking up the sleepwear market in a similar manner, offering stylish pyjamas and loungewear that work to improve the wearer’s slumber.

  • One in three people in Japan don’t get enough sleep One in three people in Japan don’t get enough sleep

    With a culture that emphasises a strong work ethic, the lifestyles of people in Japan are becoming increasingly busy. And it’s stopping them getting sufficient shut-eye. A third of people in the country don’t sleep enough, which can have negative effects on both mental and physical wellbeing.

  • New dads lose more sleep than mums New dads lose more sleep than mums

    Traditionally, we assume it’s the mother who loses the most sleep following childbirth. But recent research shows that in couples with a newborn, fathers are the ones getting less sleep. Once again, while new dads are increasingly taking responsibility, they still feel poorly portrayed in the media.

  • Article image Lasea: stopping stress with flower power

    Roughly 14% of Europeans suffer from anxiety, and while diazepam works for some, herbal remedy-loving Germans are turning to the power of flowers. Lasea contains lavender oil, is safe to take while driving, and leaves your breath fragrantly fresh. But why do Germans put their trust in nature?

  • Apple iOS 9.3 helps you sleep better Apple iOS 9.3 helps you sleep better

    Are you struggling to catch those ZZZs? Always hitting snooze? The latest update from Apple could be the answer to your midnight prayers. iOS 9.3 is set to include a ‘Night Shift’ feature that adjusts the colour balance of the screen after sunset to make it easier on your eyes before you go to sleep.

  • Article image Tuft & Needle: getting a practically perfect nights sleep

    Sleep is a big deal – 60% of Americans crave it over sex. But traditionally a good mattress is an investment, costing up to $3,000. Tuft & Needle is changing that. It offers an affordable, high-tech design that means your partner won’t feel you’re there, or that their wallet is a new bed lighter.

  • Article image How important is a good night’s sleep?

    In the 50s we used to sleep eight hours a night. Nowadays the average is six and a half. Why have we become less keen on a proper night’s keep? Does our modern lifestyle promote sleep deprivation, meaning we’ll stay awake as long as it takes to consume as much online as possible?