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  • Coming to a standstill has never been more exciting
  • Coming to a standstill has never been more exciting
    Yelp Inc, Creative Commons (2016) ©
CASE STUDY

Mannequin Challenge: the meme that froze the internet

Amid the barrage of autoplay video clips on social media, a bunch of people standing completely still seems an unlikely source of entertainment. Unless, that is, those people have filmed themselves in an epic freeze-frame as part of the Mannequin Challenge.

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