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  • Navigate the art world like an insider on your phone
  • Navigate the art world like an insider on your phone
    Jon Gurinsky, Creative Commons (2015) ©
CASE STUDY

UBS Planet Art: art trends at the touch of a button

The art world is famously opaque; to outsiders, the value of masterpieces can rise and fall seemingly at a whim. But with collector interest growing worldwide, banks are now looking to make investing in this market easier. How is UBS’ Planet Art app helping to make the industry more accessible?

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