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  • A streamlined app for stress-free flying
  • A streamlined app for stress-free flying
    Leo Hidalgo, Creative Commons (2014) ©
CASE STUDY

Virgin America App: a travel agent in your pocket

Brick-and-mortar travel agents were among the first casualties of the internet age. But considering the stress involved in finding the right seat for the best price, the old ways of arranging a trip now seem simple. With its new app, Virgin America aims to make booking flights as easy as it once was.

Location North America / Global

Scope
Thanks to the success of travel sites like Expedia and Skyscanner, brick-and-mortar travel agents were among the first casualties of the internet age. But considering the stresses that are part and parcel of hunting for the right seat at the right time – and all for the best price – the old ways of arranging a trip might now seem blissfully hassle-free.

Virgin America is hoping to make booking and managing flights as easy as it used to be with the release of its new app, created by digital product design firm Work & Co. But can ...

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