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  • Helping parents give their babies the best start
  • Helping parents give their babies the best start
    Nom & Malc, Creative Commons (2015) ©
CASE STUDY

Happy Family: clean food for messy eaters

From picking the right manufacturer to finding a product with the right ingredients, feeding infants can be stressful – and that’s before the mess of mealtimes. Organic brand Happy Family wants to make nutrition easier for parents, but what do mums and dads expect from baby food?

Location North America / Northern Europe

Scope
Working out what to feed your baby can be stressful. Which brand should you choose, or should you make it at home yourself? Do you even have the time to do that every day? Happy Family, a premium, organic baby food brand, wants to help alleviate the stress parents feel when it comes to mealtimes. By offering prenatal nutrition, baby food, food for toddlers and snacks for slightly older kids, it’s there to support mums and dads every step of the way through early parenthood.

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