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  • Are men snapping selfies and shopping on Instagram?
  • Are men snapping selfies and shopping on Instagram?
    Bill Dickinson, Creative Commons (2015) ©
REPORT

How do men use social media?

The modern man is a very different creature than his predecessors. But fluid masculinity and metrosexuality aside, men today are increasingly socially savvy; Pinterest – an old haunt for brides-to-be – reported a 73% increase in male users in 2014. What’s got so many men signing up?